Portrait of Dr. Sunday Olorunsheyi in a navy suit and black tie

About Dr. Sunday

Dr. Sunday Olorunsheyi

An operator, not a guru: co-founder of Pertinence Group, Chairman of PettySave Microfinance Bank and a dual citizen of Nigeria and Canada, building across Lagos and Toronto.
co-founded Pertinence Group in Lagos, with one staff member
2012
Canadian federal companies with Dr. Sunday as a director
3
editions of the Leverage forum since 2019
7
home countries: Nigeria and Canada
2
Dr. Sunday Olorunsheyi in a blue suit, leaning on a desk in an office lined with awards
Dr. Sunday Olorunsheyi

In Dr. Sunday's words

I started from zero. You don't have to.

In 2012, Wisdom Ezekiel and I co-founded Pertinence as local land sellers. We had one staff member and a rented office in Akowonjo, Lagos. I had trained as a scientist at Lagos State University and learned marketing before I ever built a company. We started from zero.

What moved us forward was not luck. Wealth is not accidental; it is engineered through systems. We built ours one lesson at a time, with people who believed in the work, because for us it has always been about people. By its tenth year, Pertinence reported 80 estate locations across seven Nigerian states.

Not every lesson was a win. When Wisdom and I wrote The Pertinence Way, we recorded our failures as honestly as our successes.

In 2019 I started Leverage, a leadership and mentorship forum, because I want to help raise globally relevant people. By 2024 it had reached its sixth edition.

I kept studying while building: an MBA, a Canadian postgraduate certificate, a doctorate and a Fellowship of the Institute of Management Consultants (Nigeria). Today I chair PettySave Microfinance Bank. Wisdom and I co-founded SettleQuick, which grew out of my own experience of relocating, and I lead it as CEO. I am a director of three Canadian federal companies and a dual citizen of Nigeria and Canada, building across Lagos and Toronto. In 2024 the National Institute of Credit Administration named me Entrepreneur of the Year for Business Expansion and Consolidation.

My proudest moments belong to other people. When two leaders developed within Pertinence left to build their own company, I called it a Pertinence success story, and I meant every word.

In February 2026, Wisdom and I led a 28-day live money challenge, the Smart Money Reset. Those nights confirmed something: people rarely lack motivation. What they lack is a system, a group that shows up and a rhythm that survives the hard weeks.

So when I asked myself what to do with everything I have learned, the answer was the word I have used since 2019: leverage. Leverage Mentorship hands you the lever: the systems, the frameworks and the honest lessons, with a pod of about twenty people beside you for twelve months, online, wherever you are. You will meet me in the Live Room every month. Inside the programme, closer time with me is not for sale. You earn it by doing the work, and I will be there when you do.

I cannot promise you a result. Nobody honest can. I can promise you the method, the room and the rhythm.

I started from zero. You don't have to.

Dr. Sunday Olorunsheyi

Pertinence Group, The Pertinence Way, the Wealth Summit and the Smart Money Reset are shared achievements with co-founder Wisdom Ezekiel.

The record

Built by an operator, not a guru.

Every line is on the public record or on file. Shared achievements are credited to co-founder Wisdom Ezekiel.
  1. 01

    Co-founder of Pertinence Group (est. 2012, with Wisdom Ezekiel)

  2. 02

    Chairman, PettySave Microfinance Bank

  3. 03

    Co-founder & CEO of SettleQuick, a Nigeria-to-Canada relocation platform

  4. 04

    Director and significant shareholder of three active Canadian federal corporations

  5. 05

    Named 2024 Entrepreneur of the Year (Business Expansion & Consolidation) by the National Institute of Credit Administration

  6. 06

    Fellow, Institute of Management Consultants (Nigeria)

  7. 07

    Started Leverage, a leadership and mentorship forum, in 2019

  8. 08

    Dual citizen of Nigeria and Canada, building across Lagos and Toronto

  • Co-author of The Pertinence Way and The Real Money of Lagos (with Wisdom Ezekiel)
  • Pertinence reported 80 estate locations across seven states by 2022
  • Convenes thousands each year at the Wealth Summit in Lagos (since 2020), with Wisdom Ezekiel and Pertinence Group
  • Has trained and certified hundreds of sales professionals through free Pertinence programmes
  • Featured in ThisDay, BusinessDay, Vanguard and on Arise News
  • Led a 28-day live money challenge (the Smart Money Reset, with Wisdom Ezekiel)

Pertinence Group, The Pertinence Way, the Wealth Summit and the Smart Money Reset are shared achievements with co-founder Wisdom Ezekiel.

Dr. Sunday's business record is not a promise about yours. Results vary, and no income is promised.

Two countries, one playbook

Built in Lagos. Registered in Canada. Run as one system.

Dr. Sunday builds across two home countries, so the cross-border month of the programme is taught from experience: one market chosen on evidence, the right structure and the rails to get paid, with qualified advisers in each country.

Nigeria

Lagos

Co-founded Pertinence Group in Lagos with Wisdom Ezekiel, and chairs PettySave Microfinance Bank

Canada

Toronto

Director of three Canadian federal companies, including SettleQuick, in Ontario
  • A dual citizen of Nigeria and Canada, building across Lagos and Toronto
  • Co-founder of Pertinence Group in Lagos (est. 2012, with Wisdom Ezekiel)
  • Chairman, PettySave Microfinance Bank, in Lagos
  • Director and significant shareholder of three active Canadian federal corporations
  • Co-founder & CEO of SettleQuick, a Nigeria-to-Canada relocation platform, launched in Canada in October 2023
  • Led a launch in Lagos from Ontario (2022)
Dr. Sunday Olorunsheyi on a panel stage in front of a Canadian-flag screen
Dr. Sunday hosting Brampton Mayor Patrick Brown at the Brampton–Nigeria business panel

Leverage · est. 2019

The forum behind the name.

Leverage began in 2019 as Dr. Sunday's annual leadership and mentorship forum, hosted through the Olorunsheyi Foundation with one aim: to raise globally relevant people. A forum lights a fire for a day. Leverage Mentorship keeps it burning for twelve months.

  1. 1.0-3.02019-2021

    The first editions, held in person or hybrid, as the forum found its format and its mission.

    • In person or hybrid
  2. 4.02022

    Intentional Leadership

    Building global brands from your local space, free to attend.

    • In person
    • Sat 15 Oct 2022
    • Pertinence Place, Akowonjo, Lagos
    • With Dr. Clement Oladipupo
  3. 5.02023

    The Leadership Gap

    Bridging the leadership gap, with a panel session on stage.

    • In person
    • Sat 22 Jul 2023
    • Lagos
  4. 6.02024

    Leadership Unwrapped

    Hosted by Dr. Sunday, free to attend, and reported by ThisDay.

    • In person
    • Sat 23 Nov 2024
    • Pertinence Place, Akowonjo, Lagos
  5. 7.02025

    Making Global Impact: Leading Beyond Borders

    The first virtual edition, streamed worldwide. Dr. Sunday convened from Dallas, Texas, with Dr. Clement Oladipupo joining from Atlanta.

    • Virtual
    • Sat 22 Nov 2025
    • Online, from a studio in Lagos
    • With Dr. Clement Oladipupo
“The crowd listens but your community engages.”
Dr. Clement OladipupoGuest speaker at Leverage 4.0 and Leverage 7.0

Dr. Sunday opens the seventh Leverage forum, the first held online, on leading beyond borders, technology as a passport and why you should not give up too soon.

Leverage 7.0, Making Global Impact

“Having a global perspective on leadership will determine how you think, act, and the decisions you make in life.”
Dr. Sunday OlorunsheyiLeverage 7.0, Making Global Impact
“Opportunities are always hidden in the right relationships, not in location.”
Dr. Sunday OlorunsheyiLeverage 7.0, Making Global Impact
“If you're looking to make a global impact, you must be intentional about building the right relationships.”
Dr. Sunday OlorunsheyiLeverage 7.0, Making Global Impact
“If you want to make a global impact, you must align yourself with global priorities and trends.”
Dr. Sunday OlorunsheyiLeverage 7.0, Making Global Impact
“When you serve in an environment of great people, you're only positioning yourself for global impact.”
Dr. Sunday OlorunsheyiLeverage 7.0, Making Global Impact
“Let your life be meaningful enough that people will want to connect with you and introduce you to others.”
Dr. Sunday OlorunsheyiLeverage 7.0, Making Global Impact

The Leverage forum stays free and separate, run by the Olorunsheyi Foundation. Leverage Mentorship is the paid, twelve-month programme that carries its name and mission.

The frameworks

What you will learn to use.

The ideas behind the modules, in Dr. Sunday's own words.
  1. 01

    SYSTEMS

    "Saves You Some Time, Energy, and Money": build the systems that let effort compound.

  2. 02

    The 5-Ps of selling

    Product, Planning, Promotion, Passion and Positioning. Sell yourself first before selling your product.

  3. 03

    The four Cs

    Competence, capacity, commitment and character: competence opens doors, character sustains success.

  4. 04

    Collaboration over competition

    Trust, alignment, clarity and mutual value turn competitors into co-creators. A vision run alone is a sprint; run together, it is a marathon.

  5. 05

    Relational capital

    The trust you build with people over time is an asset. It's all about people.

  6. 06

    Forest to City

    Patience paired with due diligence: what you called a forest yesterday becomes a city tomorrow.

On film

Who is Dr. Sunday Olorunsheyi?

A long studio conversation on where it started, the principles behind the businesses and why people come first.
  • Exposure, mentorship and the people who open doors: the idea at the heart of Leverage, in Dr. Sunday's own words.

  • Dr. Sunday opens the seventh Leverage forum, the first held online, on leading beyond borders, technology as a passport and why you should not give up too soon.

Videos load only when you press play, using YouTube's privacy-enhanced mode.

A packed hall of attendees in rows of orange chairs at the Wealth Summit in Lagos

Convening at scale

Thousands convene each year at the Wealth Summit in Lagos.

Hosted by Pertinence Group, co-founded by Dr. Sunday and Wisdom Ezekiel. Pertinence's history is Dr. Sunday's own record, not a promise about yours.

Thousands convene each year at the Wealth Summit in Lagos, hosted by Pertinence Group, co-founded by Dr. Sunday and Wisdom Ezekiel.

In Dr. Sunday's words

Lines worth keeping.

“Wealth is not accidental; it is engineered through systems.”
olorunsheyi.com
“Competence and capacity may open doors but character sustains lasting success.”
ETRAC graduation, 2026
“Collaboration turns competitors into co-creators.”
Business Financial Conference, 2025
“What you called a forest yesterday will become a city tomorrow.”
2022
“You cannot succeed with money if you cannot succeed without money.”
2020 talk
“Sell yourself first before selling your product.”
Sales Pro Conference 3.0
“Expanding a business is not just about making profits.”
NICA award, Dec 2024
“Anything that constitutes a mental blockage requires a code to unlock it.”
The Real Money Code, 2023
  1. 2012Co-founded Pertinence with Wisdom Ezekiel: local land sellers, one staff member, a rented office in Akowonjo, Lagos
  2. 2019Started Leverage, a leadership and mentorship forum
  3. 2020Pertinence's annual Wealth Summit in Lagos begins, convened with Wisdom Ezekiel
  4. 2021Became a Fellow of the Institute of Management Consultants (Nigeria)
  5. 2022Pertinence reported 80 estate locations across seven states; The Pertinence Way published with Wisdom Ezekiel
  6. 2023Launched SettleQuick in Canada, built from first-hand experience of relocating
  7. 2024Chairman of PettySave Microfinance Bank; named NICA Entrepreneur of the Year; Leverage reached its sixth edition
  8. 2025Leverage 7.0, the forum's first virtual edition: Making Global Impact
  9. 2026Led the Smart Money Reset, a 28-day live money challenge, with Wisdom Ezekiel

Meet Dr. Sunday in the Live Room

Every member, every month, from Month 1.

What moved us forward was not luck. Wealth is not accidental; it is engineered through systems.

Results vary. No income is promised. Earnings disclaimer.

12 months · virtual by design

Claim your seat